Get your company out of the doldrums
Research has shown that CRM software can increase sales (by up to 29%), productivity (by up to 34%),
forecast accuracy (by up to 40%) and customer retention (by up to 27%).
But it only will happen if you get the buy-in from your sales force! It all depends on user adoption!
Are you thinking about implementing Salesforce or have you gone live with the application?
Getting the return on investment you put into your business case is highly dependent on the degree of user adoption.
If your sales team is reluctant to use Salesforce, you won’t realize the application’s full potential.
Read full article here.